Designer, engineer, founder. Twenty years building products.

Led design teams at Square and Brex. Founding designer at Blur. Now I ship my own products, end to end.

Miami & New Yorkme@joshuasortino.com

Head of Design for Payments · 2017 – 2020

Leading design for Square Payments

Designed the Square TerminalLed design to launch Square's hand-held terminal across multiple countries and languages.
Launched Square CardLed design for Square's first debit card for businesses, which eventually became Square Banking.
Built the largest internal design orgAt its peak, it was the largest design team at Square, spread across 4 organizations.
Shaped internal hiring and onboardingIntroduced the Square Design onboarding handbook and led the restructuring of hiring processes.
Led internal design and cross-org initiativesDesigned standardized internal org review templates.

Hiring pipeline

1Source
2Review
3Screen
4Overview
5Interview
6Feedback
7Decide
8Offer

Founding Designer · 2021 – present

The first trading terminal for NFTs

$0B+in total trading volume

0%+of all NFT volume at peak

#1marketplace.
Topped OpenSea.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

143 itemsRarityBuy nowLast saleTop bidOwner# Held

#688286949.759.209.620xf7F81/24m

#905598939.788.959.62marcop3/2048s

#100064829.799.419.620xf6e61/411m

#124213679.828.809.68marcop3/202m

#69138279.889.359.90nocturne2/619m

#420720989.909.109.620x878a1/17m

#83210149.959.509.620xd6011/133m

#124478910.028.729.620x63e01/328m

#531702910.109.629.68falcon2/21h

#1002483910.249.059.620x12992/352m

#392905513.459.309.620x1b021/16s

#48488813.4811.3812.60878aAb1/12m

#69235414.9012.4212.850x3c8d2/232m

#1893197015.209.709.620x9a211/13m

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

10.610.410.210.09.89.69.49.29.013:2013:3013:4013:5014:00

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Brand and design system

// Branding the companyan industry

Branding and theatrics

I AM HODLINGDecember 18, 2013, 10:03:03 AMI type d that tyitle twice because I knew it was wrong the first time. Still wrong. w/e. GF's out at a lesbian bar, BTC crashing WHY AM I HOLDING? I'LL TELL YOU WHY. It's because I'm a bad trader and I KNOW I'M A BAD TRADER.

gm

WAGMI

NGMI

wen lambo

wen moon

few

👀probably nothing

🫡ser

have fun
staying poor

💎🙌diamond hands

number go up

buy the dip

not your keys,
not your coins

Open Image in New TabSave Image As…Copy ImageCopy Image Address

Inspect

degen

rugged

up only

Brand and design system

The field

What crypto looked like in 2022

Gradients and blobs

Exchange corporate

Degen and playful

Terminal and retro

Black ground, monospace everywhere, thin panel rules, dense tables.

Windows 95 bevels, bold mono labels, saturated blue and green on lavender.

Brand and design system

Moodboard inspiration for the vibe

Brand and design system

VT323Sweep 14.420x3F9 ▲ +8.40% · BUY NOW

Share Tech MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Press Start 2PSweep 14.420x3F9 ▲ +8.40% · BUY NOW

SilkscreenSweep 14.420x3F9 ▲ +8.40% · BUY NOW

DotoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

WorkbenchSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Micro 5Sweep 14.420x3F9 ▲ +8.40% · BUY NOW

ProtoMonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Tiny5Sweep 14.420x3F9 ▲ +8.40% · BUY NOW

Major Mono DisplaySweep 14.420x3F9 ▲ +8.40% · BUY NOW

Space MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

IBM Plex MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

JetBrains MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Fira CodeSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Martian MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Azeret MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Chivo MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Xanh MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Sometype MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Geist MonoSweep 14.420x3F9 ▲ +8.40% · BUY NOW

Typography exploration

Brand and design system

The brand

ABCDEFGHIJKLMNOPQRSTUVWXYZ
0123456789 ▲▼ ⟨⟩ $ %

ProtoMono, a custom monospace commissioned for the brand, with a 120‑icon set

Icon set, 120 glyphs on the type's pixel grid

Action

Gain

Loss

Active

Surface

Designed in collaboration with Hoodzpah branding studio.

Brand and design system

The bar in New York: gold disco ball, wood panels, checkerboard floor — The room

The brand set the tone for real-life events

The airdrop

Speed of information as the product

Understanding the business

Anatomy of a collection

Anatomy of an NFT

Moonbirds10,000 items

Thousands of images

One collection, 10,000 pictures. Each one is its own token.

Minted at random

You mint or earn one without knowing which. Its traits are dealt by chance.

Each one unique

No two share the same mix of traits, and some mixes are far rarer.

Moonbirds#6913

Trait typeTrait nameQty.Floor

HeadwearCowboy Hat94 (0.9%)13.40

FeathersRed1,010 (10.1%)9.88

EyesAngry1,140 (11.4%)9.82

BackgroundPink1,623 (16.2%)9.88

BodyBrave1,860 (18.6%)9.79

BeakShort5,610 (56.1%)9.75

OuterwearNone5,820 (58.2%)9.75

EyewearNone7,100 (71.0%)9.75

Rarity827 / 10,000

Price9.88

1Image

The artwork. One of 10,000, each a different mix of traits.

2Name

The collection it belongs to. All 10,000 share it.

3ID

Its number in the collection. There is only one #6913.

4Attributes

The traits it was built from, and how many birds share each.

Floor per attribute

The cheapest bird for sale with that trait.

5Rarity

Its rank out of 10,000, scored on how scarce its traits are.

6Price

What the owner is asking. Traders weigh it against the floors.

Speed of information as the product

Researching the personas

Who was buying NFTs?

Collectors

Buy what they like and keep it. They shop by image, one piece at a time.

Traders

Buy to sell. They buy based on price, rarity and timing, many pieces a day.

Share of wallets

90%10%

Share of trades

15%85%

Source: Nadini et al., Scientific Reports, 2021. 6.1M NFT trades, 2017 to 2021. The most active 10% of wallets made 85% of all trades.

Speed of information as the product

Mapping user needs

What did each trader need?

Daily and not handled Browse by picture Buy one piece safely Show off a collection See one item's traits and history2 Bid on a whole collection4 3Buy in one click Watch several collections1 2Price, rarity, floor in one row List many at once4 2Spot a rare item priced low Buy the floor in one go4 See the depth behind the floor2 1See a listing the second it lands

How often does it come up?Now and thenHow often it comes upMany times a day How well did marketplaces handle it in 2022?Handled wellMarketplaces in 2022Not handled

Collectors90% of wallets

Traders10% of wallets, 85% of trades

CollectorsBuy what they like and keep it TradersBuy to sell, many times a day SnipersHunt rare items listed low Market makersMove the floor in bulk

1Live

Listings and sales arrive instantly and clearly.

2Dense

Every number a trader reads is within view.

3One action

Seeing an NFT to buying is one click and one signature.

4Bulk

Whatever you can do to one item, you can do to fifty.

Speed of information as the product

Deciding what to build

Every idea got the same four questions

Idea Frequency×2How often does a trader need it? Gap×2How poorly was it handled? Time saved×3How much faster is a purchase? Ease×1How fast could we ship it? Scoreout of 40

Hero banners and featured art

One-click buy

Collection bids

Live listings and sales

Collector and trader modes

Sweep slider

Dense list view

Depth chart

Bulk listing

One-screen item page

Multi-collection watchlist

Build firstNextCut

Each question is scored 1 to 5, then multiplied by its weight. 40 is the most an idea can score.

Speed of information as the product

Use case 1

The best listings only last seconds

Speed matters. Prices move all day, but when a rare NFT is listed low, the first trader to see it and buy it keeps the difference. Traders call this a snipe.

New listings MoonbirdsFloor 9.75

Sweep and bid like a pro

Use case 2

Buying the Floor

Market makers need to buy multiple NFTs from a single collection to increase the floor price. Each purchase takes multiple clicks and ETH approvals.

ListingsMoonbirdsFloor price+37.9%9.75

ItemPriceStatus

Moonbird #68829.7513.44

Moonbird #90559.7813.44

Moonbird #10009.7913.44

Moonbird #12429.8213.44

Moonbird #69139.8813.44

Moonbird #42079.9013.44

Moonbird #8329.9513.44

Moonbird #12410.0213.44

Moonbird #53110.1013.44

Moonbird #100210.2413.44

Moonbird #39213.45+3.21 31% higher

Moonbird #484813.48

Speed of information as the product

NFT Marketplaces in 2022

Every marketplace was built like a gallery

Banners, hero art, image grids, consumer design. None of them had a trading view: no order book, no depth, no live chart next to the listings. Traders need these to act quickly.

OpenSea · 2021LooksRare · 2022Gem · 2022Coinbase NFT · 2022

Sweep and bid like a pro

Competitor user flows in 2022

Complicated checkout flows for traders

Land on the homepage
Scroll for a collection
Browse the gallery
Open the listing
Checkout
Confirm in the wallet, pay gas
Wait for the block

OpenSeaSearch items, collections, and accountsExploreStatsResourcesCreate

Discover, collect, and sell extraordinary NFTs

OpenSea is the world's first and largest NFT marketplace

ExploreCreate

Learn more about OpenSea

MoonbirdsPROOF_XYZ

Notable Drops

Lunar PhasesThirty nights of one moon, shot from the same rooftopLive →

Golden HourA photographer's first light series, 25 editionsLive →

Deep FieldLong exposures of the night sky, minted as 1/1sLive →

Top collections over last 7 days

1

BoredApeYachtClubFloor price: 69.8

+11.18%12,710.4

2

MoonbirdsFloor price: 13.45

+35.42%9,864.2

3

AzukiFloor price: 14.2

+18.93%6,081.75

4

BeanzFloor price: 1.88

+7.43%2,314.6

5

Invisible FriendsFloor price: 2.6

-12.46%1,940.3

6

NounsFloor price: 71.5

+4.78%1,881.5

7

CoolCats NFTFloor price: 3.4

+12.21%1,713.2

8

NFT WorldsFloor price: 3.7

-1,660.9

9

Eightbit MeFloor price: 0.42

+8.81%951.2

10

DooplicatorsFloor price: 4.2

+20.00%949.58

11

CryptoadzFloor price: 2.61

+6.20%878.79

12

3landersFloor price: 1.88

+34.29%870.37

13

AkutarsFloor price: 0.68

+28.30%849.13

14

ChimpersFloor price: 1.52

+40.74%742.72

15

PixelMonFloor price: 0.38

+14.11%715.62

Go to Rankings

Trending in all categories

Moonbirds by PROOF_XYZ

10,000 utility-enabled PFPs with a rich pool of rarity-powered traits.

BoredApeYachtClub by BoredApeYachtClub

10,000 unique Bored Apes. Your ape doubles as your membership card.

Nouns by NounsDAO

One Noun, every day, forever. Each one is auctioned on chain.

Moonbirds

10,000items6.4Kowners13.45floor price243.9Kvolume traded

Buy NowPrice: Low to HighItems

Moonbirds

#392

Owned by 4CADB9 778 views 18 favorites

Sale ends November 9, 2022 at 2:14 PM

Current price

13.45 $24,180.46

Price History

Listings

Offers

Complete checkout

Moonbirds #392

13.45$24,180.46

Total

13.45$24,180.46

By checking this box, I agree to OpenSea's Terms of Service

Your purchase is processingWaiting for the transaction to be confirmed on Ethereum. This can take a minute or more.View on Etherscan

Account 1Ethereum Mainnet

https://opensea.io

Contract interaction

13.45 ETH

DETAILSDATAHEX

Estimated gas feeLikely in < 30 seconds

0.00623 ETH$11.19Max fee: 0.00841 ETH

TotalAmount + gas fee

13.45623 ETH$24,191.65Max amount: 13.45841 ETH

Speed of information as the product

Same parts, different page

Restructuring the IA of NFT marketplaces

123456789101112131415

1Global nav and searchkept
2Banner artcut
3Avatar55px mark
4Collection namekept
5Creator creditcut
6Social linksicon row
7Summary stats10 columns
8Descriptioncut
9Items and activity tabsadd bids, charts
10Filter sidebaradd rarity, traits
11Search in collectiontoken id
12Sort controlsevery column
13Grid size togglelist first
14Results countkept
15Large image cards32px rows
16Likes and followerscut

Speed of information as the product

Blur, 2023

The hypothesis

Build features that shorten the time to purchase

Keep the data, cut the gallery, build a terminal.

Sweep and bid like a pro

The solution for traders

Dense data for NFT trading

All of the data points needed to know where the market is trending.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Collections

Favorites

Portfolio

Token ID

CollectionFloor price1D change7D change1D volume7D volumeOwnersSupply

Moonbirds9.758.45%35.42%2.42k9.86k6.43k10k

BoredApeYachtClub69.803.12%11.39%1.94k12.71k6.17k10k

Azuki14.205.58%18.93%1.12k6.08k5.03k10k

Beanz1.8811.24%7.43%512.402.31k4.04k19.95k

CoolCats NFT3.406.92%12.21%414.951.71k4.6k9.94k

Nouns71.50-3.63%4.78%286.001.88k291412

Invisible Friends2.60-2.99%-12.46%253.001.94k3.76k5k

Eightbit Me0.42-0.94%8.81%204.40951.205.63k8.89k

Chimpers1.5222.58%40.74%187.46742.723.54k5.55k

PixelMon0.38-2.31%14.11%173.36715.627.39k10k

Dooplicators4.204.74%20.00%163.81949.585.51k9.98k

Akutars0.6833.86%28.30%141.20849.136.06k15k

Seekers1.540.00%22.22%133.81622.405.4k10k

NFT Worlds3.70-10.41%-123.811.66k4.48k10k

3landers1.88-8.29%34.29%113.81870.375.54k8.89k

Cryptoadz2.61-5.78%6.10%103.81878.793.55k6.97k

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Beak3

Body12

Eyes11

Eyewear12

Feathers18

Headwear38

Outerwear12

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

10k itemsRarityBuy nowLast saleTop bidOwner# Held

#69235414.9012.4212.850x3c8d2/232m

#92657113.2012.409.620x2f7a1/112h

#48488813.4811.3812.60878aAb1/12m

#3268212–8.829.620x5c190/3–

#6952318–9.069.620xe8420/1–

#863547210.759.989.62owlpost2/21h

#487058810.6010.149.620x91cd1/141m

#1551640–9.289.620x77e30/1–

#76873111.5010.619.62878aAb1/13h

#69138279.889.359.90nocturne2/619m

#7822905–9.229.62falcon0/1–

#205295510.9010.379.62marcop1/62h

#83210149.959.509.620xd6011/133m

#124213679.828.809.68marcop3/202m

#59861480–8.449.620x6f040/2–

#7651730–8.659.620x5c190/2–

#420720989.909.109.620x878a1/17m

#82502210–8.169.620x4be20/1–

#3232242912.4011.919.620x3c8d1/47h

#1675272414.2013.559.620x3c8d1/31d

#39873160–8.889.62nocturne0/1–

#6019323312.9012.039.620x3c8d4/69h

#7989351410.389.559.620xa1d02/214m

#72764544–9.329.620x5c190/1–

#27824664–9.359.620xb7c50/1–

#124478910.028.729.620x63e01/328m

#1002483910.249.059.620x12992/352m

#963492810.459.529.620x8d215/626m

#7229550411.9511.519.620x8d212/25h

#44265786–9.209.620xe8420/4–

#49786216–8.589.62falcon0/1–

#100064829.799.419.620xf6e61/411m

#55016848–8.649.620x2f7a0/1–

#531702910.109.629.68falcon2/21h

#31567579–8.649.620x77e30/3–

#2643791310.309.519.62nocturne6/63m

#27567938–8.859.620xe8420/1–

#69248572–8.759.620x2f7a0/6–

#688286949.759.209.620xf7F81/24m

#47818774–9.119.620x3c8d0/1–

#5646902011.2010.639.62878aAb3/32h

#8479042–9.369.620x3c8d0/1–

#392905513.459.309.620x1b021/16s

#68299391–8.979.620xb7c50/4–

#905598939.788.959.62marcop3/2048s

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

16141210864209.759.9510.1510.3510.55

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Sweep and bid like a pro

The solution for traders

Reduced friction for the trading flow

Filters and data points help traders make fast decisions and take quick action.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Beak3

Body12

Eyes11

Eyewear12

Feathers18

Headwear38

Outerwear12

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

10k itemsRarityBuy nowLast saleTop bidOwner# Held

#69235414.9012.4212.850x3c8d2/232m

#92657113.2012.409.620x2f7a1/112h

#48488813.4811.3812.60878aAb1/12m

#3268212–8.829.620x5c190/3–

#6952318–9.069.620xe8420/1–

#863547210.759.989.62owlpost2/21h

#487058810.6010.149.620x91cd1/141m

#1551640–9.289.620x77e30/1–

#76873111.5010.619.62878aAb1/13h

#69138279.889.359.90nocturne2/619m

#7822905–9.229.62falcon0/1–

#205295510.9010.379.62marcop1/62h

#83210149.959.509.620xd6011/133m

#124213679.828.809.68marcop3/202m

#59861480–8.449.620x6f040/2–

#7651730–8.659.620x5c190/2–

#420720989.909.109.620x878a1/17m

#82502210–8.169.620x4be20/1–

#3232242912.4011.919.620x3c8d1/47h

#1675272414.2013.559.620x3c8d1/31d

#39873160–8.889.62nocturne0/1–

#6019323312.9012.039.620x3c8d4/69h

#7989351410.389.559.620xa1d02/214m

#72764544–9.329.620x5c190/1–

#27824664–9.359.620xb7c50/1–

#124478910.028.729.620x63e01/328m

#1002483910.249.059.620x12992/352m

#963492810.459.529.620x8d215/626m

#7229550411.9511.519.620x8d212/25h

#44265786–9.209.620xe8420/4–

#49786216–8.589.62falcon0/1–

#100064829.799.419.620xf6e61/411m

#55016848–8.649.620x2f7a0/1–

#531702910.109.629.68falcon2/21h

#31567579–8.649.620x77e30/3–

#2643791310.309.519.62nocturne6/63m

#27567938–8.859.620xe8420/1–

#69248572–8.759.620x2f7a0/6–

#688286949.759.209.620xf7F81/24m

#47818774–9.119.620x3c8d0/1–

#5646902011.2010.639.62878aAb3/32h

#8479042–9.369.620x3c8d0/1–

#392905513.459.309.620x1b021/16s

#68299391–8.979.620xb7c50/4–

#905598939.788.959.62marcop3/2048s

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

16141210864209.759.9510.1510.3510.55

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Sweep and bid like a pro

The solution for traders

See data without leaving the list

Navigating pages takes multiple clicks and too much time. Hover and expand features optimize the trader's time.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

143 itemsRarityBuy nowLast saleTop bidOwner# Held

#688286949.759.209.620xf7F81/24m

#905598939.788.959.62marcop3/2048s

Buy now9.78

ID9055

TraitQty.FloorLast sale

HeadwearPirate's Hat680.7%9.7814.202d ago

BodyEmerald8408.4%9.7810.306h ago

EyesSide-eye1,32013.2%9.789.901h ago

BackgroundPurple1,65116.5%9.789.7922m ago

FeathersGreen1,90419.0%9.789.7740m ago

BeakSmall4,39043.9%9.759.754m ago

OuterwearNone5,82058.2%9.759.762m ago

EyewearNone7,10071.0%9.759.754m ago

#100064829.799.419.620xf6e61/411m

#1000

Trait typeTrait nameQty.Floor price

HeadwearForest Ranger142 (1.4%)9.79

FeathersPink386 (3.9%)9.79

EyewearSunglasses608 (6.1%)9.79

EyesDiscerning1,610 (16.1%)9.75

BackgroundGray1,659 (16.6%)9.75

BodyBrave1,860 (18.6%)9.79

BeakShort5,610 (56.1%)9.75

OuterwearNone5,820 (58.2%)9.75

#124213679.828.809.68marcop3/202m

#1242

Trait typeTrait nameQty.Floor price

HeadwearMoon Hat310 (3.1%)9.82

EyesAngry1,140 (11.4%)9.82

FeathersBlue1,240 (12.4%)9.82

BodyCrescent1,560 (15.6%)9.82

BackgroundGreen1,743 (17.4%)9.82

BeakSmall4,390 (43.9%)9.75

OuterwearNone5,820 (58.2%)9.75

EyewearNone7,100 (71.0%)9.75

#69138279.889.359.90nocturne2/619m

#6913

Trait typeTrait nameQty.Floor price

HeadwearCowboy Hat94 (0.9%)13.40

FeathersRed1,010 (10.1%)9.88

EyesAngry1,140 (11.4%)9.82

BackgroundPink1,623 (16.2%)9.88

BodyBrave1,860 (18.6%)9.79

BeakShort5,610 (56.1%)9.75

OuterwearNone5,820 (58.2%)9.75

EyewearNone7,100 (71.0%)9.75

#420720989.909.109.620x878a1/17m

#4207

Trait typeTrait nameQty.Floor price

HeadwearSkully196 (2.0%)9.90

EyewearBig Tech414 (4.1%)9.90

BodyTabby1,480 (14.8%)9.80

BackgroundGreen1,743 (17.4%)9.82

EyesOpen2,360 (23.6%)9.75

FeathersBrown2,890 (28.9%)9.75

BeakSmall4,390 (43.9%)9.75

OuterwearNone5,820 (58.2%)9.75

#83210149.959.509.620xd6011/133m

#124478910.028.729.620x63e01/328m

#531702910.109.629.68falcon2/21h

#1002483910.249.059.620x12992/352m

#392905513.459.309.620x1b021/16s

#48488813.4811.3812.60878aAb1/12m

#69235414.9012.4212.850x3c8d2/232m

#1893197015.209.709.620x9a211/13m

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

16141210864209.759.9510.1510.3510.55

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Sweep and bid like a pro

The solution for traders

Multiple views of the same collection

A detailed list, a tighter list for scanning prices, and two grids for browsing the art.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

143 itemsRarityBuy nowLast saleTop bidOwner# Held

#688286949.759.209.620xf7F81/24m

#905598939.788.959.62marcop3/2048s

#100064829.799.419.620xf6e61/411m

#124213679.828.809.68marcop3/202m

#69138279.889.359.90nocturne2/619m

#420720989.909.109.620x878a1/17m

#83210149.959.509.620xd6011/133m

#124478910.028.729.620x63e01/328m

#531702910.109.629.68falcon2/21h

#1002483910.249.059.620x12992/352m

#392905513.459.309.620x1b021/16s

#48488813.4811.3812.60878aAb1/12m

#69235414.9012.4212.850x3c8d2/232m

#2643791314.959.519.62nocturne6/63m

#7989351415.209.559.620xa1d02/214m

#963492815.459.529.620x8d215/626m

#487058815.8010.149.620x91cd1/141m

#863547216.109.989.62owlpost2/21h

#205295516.5010.379.62marcop1/62h

#5646902016.9010.639.62878aAb3/32h

#76873117.4010.619.62878aAb1/13h

#7229550417.9511.519.620x8d212/25h

#3232242918.5011.919.620x3c8d1/47h

#6019323319.2012.039.620x3c8d4/69h

#92657119.9012.409.620x2f7a1/112h

#1675272420.8013.559.620x3c8d1/31d

#68829.75

Rarity8694Last9.20

#90559.78

Rarity9893Last8.95

#10009.79

Rarity6482Last9.41

#12429.82

Rarity1367Last8.80

#69139.88

Rarity827Last9.35

#42079.90

Rarity2098Last9.10

#8329.95

Rarity1014Last9.50

#12410.02

Rarity4789Last8.72

#53110.10

Rarity7029Last9.62

#100210.24

Rarity4839Last9.05

#39213.45

Rarity9055Last9.30

#484813.48

Rarity88Last11.38

#692314.90

Rarity54Last12.42

#264314.95

Rarity7913Last9.51

#798915.20

Rarity3514Last9.55

#96315.45

Rarity4928Last9.52

#487015.80

Rarity588Last10.14

#863516.10

Rarity472Last9.98

#205216.50

Rarity955Last10.37

#564616.90

Rarity9020Last10.63

#76817.40

Rarity731Last10.61

#722917.95

Rarity5504Last11.51

#323218.50

Rarity2429Last11.91

#601919.20

Rarity3233Last12.03

#926519.90

Rarity71Last12.40

#167520.80

Rarity2724Last13.55

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

16141210864209.759.9510.1510.3510.55

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Sweep and bid like a pro

The solution for traders

Buy with 1-click

A single action streamlined the purchase experience.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

143 itemsRarityBuy nowLast saleTop bidOwner# Held

#688286949.759.209.620xf7F81/24m

#905598939.788.959.62marcop3/2048s

#100064829.799.419.620xf6e61/411m

#124213679.828.809.68marcop3/202m

#69138279.889.359.90nocturne2/619m

#420720989.909.109.620x878a1/17m

#83210149.959.509.620xd6011/133m

#124478910.028.729.620x63e01/328m

#531702910.109.629.68falcon2/21h

#1002483910.249.059.620x12992/352m

#392905513.459.309.620x1b021/16s

#48488813.4811.3812.60878aAb1/12m

#69235414.9012.4212.850x3c8d2/232m

#1893197015.209.709.620x9a211/13m

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

16141210864209.759.9510.1510.3510.55

Account 1Ethereum Mainnet

https://blur.io

Buy Moonbirds #6913

9.88 ETH

Estimated gas feeLikely in < 30 seconds

0.00412 ETH$14.39

TotalAmount + gas fee

9.88412 ETH$34,517.32

RejectConfirm

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Sweep and bid like a pro

The solution for traders

Sweep the floor with the slider

Buying didn't need to be one NFT at a time. Traders needed to buy the floor in bulk. The sweep slider does that with no cart and no checkout page.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

143 itemsRarityBuy nowLast saleTop bidOwner# Held

#688286949.759.209.620xf7F81/24m

#905598939.788.959.62marcop3/2048s

#100064829.799.419.620xf6e61/411m

#124213679.828.809.68marcop3/202m

#69138279.889.359.90nocturne2/619m

#420720989.909.109.620x878a1/17m

#83210149.959.509.620xd6011/133m

#124478910.028.729.620x63e01/328m

#531702910.109.629.68falcon2/21h

#1002483910.249.059.620x12992/352m

#392905513.459.309.620x1b021/16s

#48488813.4811.3812.60878aAb1/12m

#69235414.9012.4212.850x3c8d2/232m

#1893197015.209.709.620x9a211/13m

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

16141210864209.759.9510.1510.3510.55

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Sweep bar: drag the slider to buy the floor in bulk

Depth chart: the listings a sweep buys through

Charts a trader can actually read

Customizable layouts

Sales, listings and depth in one view

Different traders have different workflows. Customizable layouts from a modular system offer a personalized dashboard.

Side by side
Widescreen
Charts

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Items

Bids

Charts

Token ID

143 itemsRarityBuy nowLast saleTop bid

#688286949.759.209.624m

#905598939.788.959.6248s

#100064829.799.419.6211m

#124213679.828.809.682m

#69138279.889.359.9019m

#420720989.909.109.627m

#83210149.959.509.6233m

#124478910.028.729.6228m

#531702910.109.629.681h

#1002483910.249.059.6252m

#392905513.459.309.626s

#48488813.4811.3812.602m

#69235414.9012.4212.8532m

#1893197015.209.709.623m

Listings

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.86Buy now9s

#1519.84Buy now15s

#719110.40Buy now22s

#3879.89Buy now28s

#109216.80Buy now37s

#98119.81Buy now44s

#19812.65Buy now51s

#928115.90Buy now58s

#30929.82Buy now1m

#838213.20Buy now1m

#84039.95Buy now2m

Sales

ActivityPriceBuyer

#77149.757fa21c3s

#20569.76degen89s

#88319.800b3f9e14s

#44179.75owlpost22s

#60112.90e41c7d41s

#99309.7821be401m

#12879.82birdwtch1m

#557210.059d0a5f2m

#33489.79f7e3112m

#80199.88a0c4d24m

#276413.105b19ee6m

#64059.76d3c08b9m

#44529.814e77aa12m

DepthSales

1401201008060402009.7512.7515.7518.7521.7524.75

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

CollectionFloor1D Volume

Moonbirds9.752.42k

BoredApeYachtClub69.801.94k

Azuki14.201.12k

Beanz1.88512.40

CoolCats NFT3.40414.95

Nouns71.50286.00

Invisible Friends2.60253.00

Eightbit Me0.42204.40

Chimpers1.52187.46

PixelMon0.38173.36

Dooplicators4.20163.81

Akutars0.68141.20

Seekers1.54133.81

NFT Worlds3.70123.81

3landers1.88113.81

Cryptoadz2.61103.81

Lazy Cubs0.8696.42

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

143 itemsRarityBuy nowLast saleTop bidOwner# Held

#688286949.759.209.620xf7F81/24m

#905598939.788.959.62marcop3/2048s

#100064829.799.419.620xf6e61/411m

#124213679.828.809.68marcop3/202m

#69138279.889.359.90nocturne2/619m

#420720989.909.109.620x878a1/17m

#83210149.959.509.620xd6011/133m

#124478910.028.729.620x63e01/328m

#531702910.109.629.68falcon2/21h

#1002483910.249.059.620x12992/352m

#392905513.459.309.620x1b021/16s

#48488813.4811.3812.60878aAb1/12m

#69235414.9012.4212.850x3c8d2/232m

#1893197015.209.709.620x9a211/13m

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

16141210864209.759.9510.1510.3510.55

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Interval 5mTime Span 3d

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Sweep and bid like a pro

Collection bids

Bid on the whole collection, not one bird

A collection bid is one offer that stands for any item in the set. Bids stack into a ladder under the floor, so buying pressure is visible, and a seller can hit the best bid instantly instead of waiting for a buyer.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your bids2

TraitAll

PriceSizeTotalBidders

9.6212115.44You3 +9

9.6025240.00marcop

9.58876.643

9.5540382.006

9.5215142.80falcon

9.5030285.004

9.45656.700xd601

9.41328.23You1

9.3818168.845

9.3050465.007

9.25983.252

9.2022202.403

Place collection bid

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

1401201008060402009.7514.7519.7524.75

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Selling without leaving the portfolio

Selling

List from the portfolio, one tick under the floor

Blur was the first platform to offer bulk selling in two actions with one transaction.

Open your portfolio
Tick the items
Price off the live floor
One signature

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

pacman.eth0x44b083…d7bc81

Moonbirds

Listed0/83/8

Est value78.00

Cost61.49

Unrealized P&L16.51

Realized P&L4.06

Status

Only buy now

Show unlisted

Collections

20

Search for a collection

ValueFloorListed

Gucci4.801.423/3

Loser Club2.481.881/2

Lazy Cubs2.112.111/1

Regulars4.234.211/5

Moonbirds78.009.750/83/8

Bored Ape Yacht70.0169.800/1

3landers19.901.9210/10

Pixelmon14.412.881/5

Cryptoadz0.490.491/1

Chimpers1.230.711/2

NFT Worlds3.191.641/2

Azuki4.291.054/4

Nouns0.910.881/1

Cool Cats NFT10.181.118/8

Invisible Friends10.213.451/3

Akutars8.122.393/5

Seekers14.371.184/10

Tiny Dinos4.103.201/5

Arcade Land3.871.203/3

Beanz2.402.141/1

Items

Bids

Charts

Your items4

Token ID

8 itemsRarityList priceTop bidCostPurchasedExpiresEst. PNL

#2643612–9.749.757.617/10/22–7d2.13

#86351304–9.749.627.697/20/22–7d2.05

#15512210–9.749.627.647/20/22–7d2.10

#44263877–9.749.627.617/14/22–7d2.13

#60194471–9.749.687.896/29/22–7d1.85

#68295620–9.749.627.646/29/22–7d2.10

#69526188–9.749.627.736/29/22–7d2.01

#16757012–9.749.627.687/14/22–7d2.06

List items0.00List 3 items29.22Floor: 9.750 selected

List items

Set allFloor 9.75Below floor 9.74Top traitTop bid 9.62Marketplaces

3 itemsRarityTop bidCostList atEst. PNL

#26436129.757.610.009.74–2.08

#863513049.627.690.009.74–2.00

#442638779.627.610.009.74–2.08

Total proceeds0.0029.07$0$101.52kDuration7 daysList 3 items0.0029.07

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Watching the whole market

Advanced trading features

Watch the whole market in one place

Pick the collections to watch. The chart compares how they are moving, and every sale and listing shows up underneath as it happens.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Type

Sales

Listings

Collections

Reset

Search

CollectionFloor1D change

Gucci12.488.44%

Loser Club8.4212.21%

Lazy Cubs0.866.17%

Regulars4.673.17%

Moonbirds9.758.45%

Bored Ape Yacht69.803.12%

3landers1.88-8.29%

Pixelmon0.38-2.31%

Cryptoadz2.61-5.78%

Chimpers1.5222.58%

NFT Worlds3.70-10.41%

Azuki14.205.58%

Nouns71.50-3.63%

Cool Cats NFT3.406.92%

Invisible Friends2.60-2.99%

Akutars0.6833.86%

Seekers1.542.32%

Tiny Dinos0.314.54%

Arcade Land1.172.21%

Beanz1.8811.24%

Activity

Relative1 min

20%15%10%5%0%-5%

EventItemPriceRarityTop traitFromTo#Held

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

One item, the whole picture

Features for collectors too

Everything about one NFT on one screen

Price, last sale and top bid sit beside the picture. Every trait shows without scrolling, the rare ones in red, and the item's history runs underneath.

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds #6913

Moonbirds

Buy now9.88

Price9.88

Last sale9.35

Top bid9.90

Rarity827

Collection floor9.75

Ownernocturne

Held2/6

Attributes

HeadwearRarityCowboy Hat94 (0.9%)

FeathersRarityRed1.01k (10.1%)

EyesRarityAngry1.14k (11.4%)

BackgroundRarityPink1.62k (16.2%)

BodyRarityBrave1.86k (18.6%)

BeakRarityShort5.61k (56.1%)

OuterwearRarityNone5.82k (58.2%)

EyewearRarityNone7.1k (71.0%)

Activity

EventPriceFromToTime

List9.88

nocturne–19m ago

Bid9.90

marcop–2h ago

Sale9.35

falconnocturne3d ago

List9.45

falcon–3d ago

Transfer–0x63e0falcon12d ago

Sale7.61

owlpost0x63e021d ago

Mint2.50MoonbirdsowlpostApr 16

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

One product, three ways to use it

Features for collectors too

The same page, set up for how you buy

Collector, Trader and Sniper retune layout, density and charting across the whole app. A collector gets big pictures and a quieter page. A trader gets the dense list.

Trader
Collector

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D floor7.20

1D floor8.99

7D change+35.42%

1D change+8.45%

7D volume9.86k

1D volume2.42k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

Token ID

143 itemsRarityBuy nowLast saleTop bidOwner# Held

#688286949.759.209.620xf7F81/24m

#905598939.788.959.62marcop3/2048s

#100064829.799.419.620xf6e61/411m

#124213679.828.809.68marcop3/202m

#69138279.889.359.90nocturne2/619m

#420720989.909.109.620x878a1/17m

#83210149.959.509.620xd6011/133m

#124478910.028.729.620x63e01/328m

#531702910.109.629.68falcon2/21h

#1002483910.249.059.620x12992/352m

#392905513.459.309.620x1b021/16s

#48488813.4811.3812.60878aAb1/12m

#69235414.9012.4212.850x3c8d2/232m

#1893197015.209.709.620x9a211/13m

Buy 1 item9.75Avg: 9.75

Optimize

0

Activity

All

ActivityPriceBuyer

#429312.40Buy now2s

#51939.79Buy now6s

#13829.75owlpost9s

#838213.10878aAb15s

#1519.84Buy now22s

#71919.77878aAb28s

#109216.20marcop37s

#3879.80nocturne44s

#98119.760x3c8d51s

#19812.65Buy now58s

#928115.90falcon1m

#30929.82Buy now1m

#84039.78mintea2m

DepthSales

10.610.410.210.09.89.69.49.29.013:2013:3013:4013:5014:00

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Collections Portfolio Activity Airdrop

Search for a collectionK

1038 pts75% loyalty

75.03

0xF24j

Moonbirds

Floor price9.75

7D volume9.86k

Total volume186.4k

Owners6.43k

Supply10k

Royalty5%

Status

Only buy now

Show unlisted

Rarity

Top
1%Top
10%Top
25%

Min0

Max1000

Price

Min0

Max1000

Attributes

Reset

Background10

Search

Green1.74k

Yellow1.67k

Gray1.66k

Purple1.65k

Blue1.63k

Pink1.62k

Items

Bids

Charts

Your items4

8694

#6882

PriceLast sale

9.759.20

9893

#9055

PriceLast sale

9.788.95

6482

#1000

PriceLast sale

9.799.41

1367

#1242

PriceLast sale

9.828.80

827

#6913

PriceLast sale

9.889.35

2098

#4207

PriceLast sale

9.909.10

1014

#832

PriceLast sale

9.959.50

4789

#124

PriceLast sale

10.028.72

Live data active

$3,492.20CollectTrade47 gweiGas priority 50 / Max fee 500Default50010002000+100

Brand and design system

Design system

Every page was built modularly

The collection page is nine components. Every other page is built from the same system.

Brand and design system

Portfolio header

Sweep bar

Type filters

Status bar

Action bar

Theme chips

Page tabs

Bid bar

Collection header

Tabs and toolbar

Item stats

Navigation

Portfolio header

Sweep bar

Type filters

Status bar

Action bar

Theme chips

Page tabs

Bid bar

Collection header

Tabs and toolbar

Item stats

Navigation

Portfolio header

Sweep bar

Type filters

Status bar

Action bar

Theme chips

Page tabs

Bid bar

Collection header

Tabs and toolbar

Item stats

Navigation

Design system

Thousands of components and assets within the design library

Brand and design system

Foundations

Atoms

Molecules

Organisms

Pages

The numbers backed it up

Results

Blur wasn't competing for the NFT market. It was the market.

$10B+in total trading volume

80%+of all NFT volume at peak

#1marketplace.
Topped OpenSea.

Share of NFT trading volumeData: Dune, @hildobbyBlur0%

Decrypt: NFT sales near $2B as Blur dominates market

The Block: Blur dominates almost 80% of NFT trading volume

CoinDesk: Blur surpassed OpenSea in daily NFT trading volume

Blur NFT marketplace surges in volume and market share

What I took from it

Takeaways

Product quality wins your category.

Reduce friction for your users. If you build the best version of something for them, the market will migrate to your product.

…But, you can't control the market you're in.

You can design the best version of something and still be subject to the tide it sits on.

NFT floors, peak to now. Source: CoinGecko, October 2026.

NFT marketplaceMemecoin trading terminal

Trench

Why it changed

Why the system
had to change

Blur's system was right for Blur. Trench was a different product, for a different trader, from a team in a different place.

NFT marketplace

Memecoin terminal

Data

NFTs were light on data. A picture, a price, a rarity rank.

Tokens are data heavy. Price, liquidity, holders, wallets and a live tape, for every one.

Pace

One collection on screen. A good listing lasted seconds.

Dozens of tokens on screen. Any of them can 10x or rug in seconds.

Traders

Serious traders, but often new to trading tools. They needed less complexity.

Traders who expect a full terminal. The new system was built to carry that complexity.

Experience

Built on what we knew in 2022.

Built on years of trading UI and what they taught us about readability, contrast and modularity.

Brand

Nobody knew us yet. The interface had to make the brand statement.

People knew the team. The interface could be quieter and get out of the way.

Trench

What changed

Same team,
second system

Geist for readabilityMono stayed for numbers. Everything you read moved to a typeface built for modern screens.
Softer backgroundGray panels on a soft black. Pure black with orange on it wore the eyes down.
Room between sectionsBlur ran every pane edge to edge. Trench gives each one a gutter.
No more all caps labelsUI trends and paradigms changed over the years.
More readable green and redRemoving glow and increasing contrast between the red and green values, increasing readability.
Line iconsThe pixel icons went out with the pixel type. Trench uses simple line icons.
Built for tokensTokens have twice as much data to display compared to NFTs.

Trench

The scope

2,400+ total explorations resulting in 214 screens across 48 flows

Trench

The rebrand

Blur became Trench

Brand/800
#3A1000

Brand/700
#5C1D00

Brand/600
#A83600

Brand/500
#E04E0A

Brand/400
#FF6A25

Brand/300
#FF8C50

Brand/200
#FFB085

Brand/100
#FFD4B8

Brand/50
#FFF3EE

Neutral

Green

Red

ActionBrand/400

Up · BuyGreen/400

Down · SellRed/400

SurfaceNeutral/900

TextNeutral/50

Inter+ Geist Mono

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 $748.88K +12.4%

Headline · Inter Medium

Headline/1

48pxMedium56−2px

Headline/3

24pxMedium32−1px

Body · Inter Regular

Body/1

18pxRegular24−1.5px

Body/3

14pxRegular20−0.6px

Numbers · Geist Mono

$748.88K +12.4%

18pxRegular24−2.5px

0.0421 SOL 2m 14s

14pxRegular20−1px

Trench

Working with engineers

Notes went straight on the design

Trenchwatch screen with front end review notes

Somehow this bar ends up at 33px height on FE but 32px in design Border is on outside in design (18px size total), border is inside on FE (true 16px size) Should be 13px (currently 14px) 8px on FE, 12 in design In FE, world and palette icons don’t line up. In FE, missing border on color (important when color is gray) spacing is also slightly off in the box with the color. Too much space.

Same team, next terminal

Continuing the Blur legacy

A high-speed terminal for trading memecoins

Memecoins can 10x or rug within seconds, and big traders track dozens at once. Trench offered everything a trader needs on one screen.

Net Worth$144,482.60

3Landers3%$25K

Vector2.1%$600.60

IO18%$168

PNUT-3.2%$5K

SOL0.8%$1K

Startpup21%$3K

Xcoin-3%$6K

SHIB-1.4%$6K

WIFdogwifhat24h

$12.40M$0.0124000

Liquidity3 Pools$379K/$445K

Volume$3,930,749

Dev0%1y

Freshies240.9%

Tracked322.9%

Bots1.4K22%

Fomo5215%

Top 1012%

Holders6,272

Fees178

Fees:MC1.1%

Bundlers00%

Snipers00%

Dex$19,000

Locked22.58%

Share PnL

1s1m15m1hIndicatorsDisplay Options

WIF/SOL·1s·TrenchOHLC

Volume

19:32:16 UTC+3logauto

TransactionsTop TradersHolders27Tracked5FreshiesDev Tokens2/28 MigratedPortfolioOrders8

AllFollowingFresh

Age/Time

Pool

Market Cap

Net Worth

Trader

Value

Funding

1s

Pump AMM

$12.40M+0.32%

$298.44-1.8%

rq5qpE

29.73$4,162.20

uHgHyZ…VEEUc504d

6s

Meteora

$12.36M+0.03%

$922.52-4.5%

tPLb2W

2.01$281.40

dseSfZ…ZsAEH1.202y

39s

Pump AMM

$12.36M+0.01%

$606.66+2.0%

kwbusX

0.28$39.20

UeJXxJ…P2KyP0.114d

52s

Pump AMM

$12.36M+-0.00%

$2,322.96-4.5%

khH5Cq

0.32$44.80

GkUjvm…GZrUb254d

1m 3s

Raydium

$12.36M-0.02%

$976.00+2.1%

addPSW

1.33$186.20

U3nHcA…fMHs62.5011mo

2m 3s

Pump AMM

$12.36M+0.00%

$288.78+0.8%

ooGt98

0.12$16.80

cR4VdL…q3NqE0.23mo

MarketLimitTP/SL

BuySellInstant

Amount2$604.67

Buy2$604.67

$10$50$100$1K

10%25%50%100%

12510

AmountMid

Amount%

Init

TP/SL

Link

Init10%25%50%100%

TP MC0.00Gain0%

SL MC0.00Loss0%

BuyBest price across

+2

1s2s4s~$1.8647%

Bought$2.8k

Sold$1.2k

Held$1.6k

PnL$3085%

Addresses

Coin Address5rN2ua…c1pump

Dev AddressafeyDW…Rkbbey

Dev Fundings6vdwh…bpKYoY46.942m

Token Banner

Cost Basis+$1.4k uPNL63 traders

144771621222626252542542

$12.8M$12M$10M$9.2M$7.3M$3.6M$943K

$12.4M

0%3.6%7.2%10.8%14.4%18%

AppearanceResetDone

ThemeTrenchCobaltOrchidDaylight

ColorsAccentActive#FF6A25Positive#22C55ENegative#EF4444Text#F7F7F8Background#090B0FForeground#131519Midground#1F2125Divider#25282D

LayoutBuy buttonRoundedFlatWatchlist1 row2 rowsOffTable rowsPlainStriped

BuyType an amount or tap a quick amount. One button, routed to the best price across pools.
SellThe same panel. Quick amounts become shares of the position, with a slider for anything between.
InstantThe amount field gives way to presets for both sides, so an order is one tap.
LimitA price field and a slider join the panel, and the order waits for that price.
TP/SLTake profit and stop loss on a position, set by market cap or by percent.

Trench

Theming

Traders make the terminal their own

Every color in the product points at a token. Pick a theme or change one color, and the whole screen follows.

Net Worth$144,482.60

3Landers3%$25K

Vector2.1%$600.60

IO18%$168

PNUT-3.2%$5K

SOL0.8%$1K

Startpup21%$3K

Xcoin-3%$6K

SHIB-1.4%$6K

WIFdogwifhat24h

$12.40M$0.0124000

Liquidity3 Pools$379K/$445K

Volume$3,930,749

Dev0%1y

Freshies240.9%

Tracked322.9%

Bots1.4K22%

Fomo5215%

Top 1012%

Holders6,272

Fees178

Fees:MC1.1%

Bundlers00%

Snipers00%

Dex$19,000

Locked22.58%

Share PnL

1s1m15m1hIndicatorsDisplay Options

WIF/SOL·1s·TrenchOHLC

Volume

19:32:16 UTC+3logauto

TransactionsTop TradersHolders27Tracked5FreshiesDev Tokens2/28 MigratedPortfolioOrders8

AllFollowingFresh

Age/Time

Pool

Market Cap

Net Worth

Trader

Value

Funding

1s

Pump AMM

$12.40M+0.32%

$298.44-1.8%

rq5qpE

29.73$4,162.20

uHgHyZ…VEEUc504d

6s

Meteora

$12.36M+0.03%

$922.52-4.5%

tPLb2W

2.01$281.40

dseSfZ…ZsAEH1.202y

39s

Pump AMM

$12.36M+0.01%

$606.66+2.0%

kwbusX

0.28$39.20

UeJXxJ…P2KyP0.114d

52s

Pump AMM

$12.36M+-0.00%

$2,322.96-4.5%

khH5Cq

0.32$44.80

GkUjvm…GZrUb254d

1m 3s

Raydium

$12.36M-0.02%

$976.00+2.1%

addPSW

1.33$186.20

U3nHcA…fMHs62.5011mo

2m 3s

Pump AMM

$12.36M+0.00%

$288.78+0.8%

ooGt98

0.12$16.80

cR4VdL…q3NqE0.23mo

MarketLimitTP/SL

BuySellInstant

Amount2$604.67

Buy2$604.67

$10$50$100$1K

10%25%50%100%

12510

AmountMid

Amount%

Init

TP/SL

Link

Init10%25%50%100%

TP MC0.00Gain0%

SL MC0.00Loss0%

BuyBest price across

+2

1s2s4s~$1.8647%

Bought$2.8k

Sold$1.2k

Held$1.6k

PnL$3085%

Addresses

Coin Address5rN2ua…c1pump

Dev AddressafeyDW…Rkbbey

Dev Fundings6vdwh…bpKYoY46.942m

Token Banner

Cost Basis+$1.4k uPNL63 traders

144771621222626252542542

$12.8M$12M$10M$9.2M$7.3M$3.6M$943K

$12.4M

0%3.6%7.2%10.8%14.4%18%

AppearanceResetDone

ThemeTrenchCobaltOrchidDaylight

ColorsAccentActive#FF6A25Positive#22C55ENegative#EF4444Text#F7F7F8Background#090B0FForeground#131519Midground#1F2125Divider#25282D

LayoutBuy buttonRoundedFlatWatchlist1 row2 rowsOffTable rowsPlainStriped

Trench

Watching launches

Three columns that never stop

New, about to migrate, migrated. Each card carries fourteen signals, and a trader's own color rules decide which ones stand out: a single metric, or the whole card.

Net Worth$144,482.60

3Landers3%$25K

Vector2.1%$600.60

IO18%$168

PNUT-3.2%$5K

SOL0.8%$1K

Startpup21%$3K

Xcoin-3%$6K

SHIB-1.4%$6K

NewKeyword336

4556%594%MC$4kV$430313%594%10.1%10.1%

3vC8…pump

IOIO2m15

18%185%322%MC$8.4k16%74%V$592232%5749%F490%012%FM4%21.2%30.6%

0.01

5cdF…pump

KebabDoner kebab1m36

211%830%14%MC$8.1k38%88%V$592922%3157%F632%08%FM4%40.4%30.6%

0.01

Jfhs…pump

LaunchedLaunched11s24

541%873%34%MC$8.5k13%88%V$363928%884%F171%16%FM2%40.1%10.1%

0.05

p7Sx…pump

DOGGODoggo11s14

351%176%117%MC$7.5k45%74%V$741110%3146%F292%310%FM2%10.1%20.6%

0.01

CTpe…pump

CHEEMSCheems11s40

648%339%014%MC$6.6k43%96%V$600312%1289%F958%010%FM<1%40.1%30.6%

0.05

7q1e…pump

NEIRONeiro2m12

523%845%08%MC$4.9k09%88%V$91354%1272%F690%02%FM<1%30.1%20.6%

0.01

1s2s3s47%SOLUSD

SoonKeyword336

4556%594%MC$4kV$430313%594%10.1%10.1%

gLak…pump

mindbathMind Bath6m14

414%859%021%MC$65k38%88%V$697339%2153%F564%13%FM4%21.2%20.6%

0.01

KNJb…pump

RAPTORPhilosoraptor9m35

217%425%311%MC$56k38%88%V$598516%4983%F891%33%FM2%10.1%10.2%

0.01

h3SV…pump

WOLFWolf pack11m40

427%934%211%MC$68k49%74%V$949813%3656%F860%31%FM4%41.2%20.6%

0.1

tQSm…pump

ROWBOATRowboat14m39

250%338%120%MC$58k17%100%V$483839%2172%F132%27%FM<1%11.2%20.2%

0.05

uqXT…pump

9X9Nine by nine9d30

414%688%13%MC$50k02%96%V$304612%1059%F190%27%FM<1%31.2%10.1%

0.1

pwY2…pump

CakeCake coin2h5

544%539%27%MC$52k49%88%V$935519%778%F557%10%FM4%30.1%10.6%

0.01

1s2s3s47%SOLUSD

MigratedKeyword336

4556%594%MC$4kV$430313%594%10.1%10.1%

LZ8L…pump

StartpupStart pup6d11

335%168%31%MC$392k24%96%V$692332%1378%F845%09%FM2%10.1%20.1%

0.01

EpAj…pump

VectorVector Coin1h25

09%867%214%MC$349k43%88%V$694514%2360%F559%32%FM4%40.4%30.2%

0.01

X8nA…pump

MEWcat in a dogs world9mo12

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638%754%12%MC$156k33%96%V$69838%3045%F183%34%FM<1%10.4%30.2%

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XcoinXcoin5h17

153%665%222%MC$245k35%88%V$774714%1553%F764%02%FM2%21.2%30.2%

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GoblinGoblinCoin37m11

618%182%010%MC$343k18%74%V$629715%3062%F653%011%FM2%21.2%20.6%

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Color rulesReset

Dev holds≥45%MetricCard

Snipers≥80%MetricCard

Bots≥30%MetricCard

Holders≥30MetricCard

Volume≥$700MetricCard

Market cap≥$50kMetricCard

Add ruleThis columnAll columnsDone

AppearanceResetDone

ThemeTrenchCobaltOrchidDaylight

ColorsAccentActive#FF6A25Positive#22C55ENegative#EF4444Text#F7F7F8Background#090B0FForeground#131519Midground#1F2125Divider#25282D

LayoutBuy buttonRoundedFlatWatchlist1 row2 rowsOffTable rowsPlainStriped

Trench · iOS

Designed and built for native iOS

The full trading experience in your hand

MonitorThe live feed of new tokens. Every row carries the same data points as a desktop card.
Swipe to buyBuy a preset amount in one tap, or swipe a row to buy without a button.
Monitor PiPOne sheet brings back all three desktop columns, simple or advanced. Tap a column to switch feeds.
Map viewSwitch the PiP to Map and drag the orange frame to move around the whole Monitor.
Token pageChart, stats and the live tape. The header opens for links and addresses.
Trade dockMarket, limit and advanced orders from one glass dock that stays under your thumb.
Chart pinningLift a chart off its page and pin it. It follows you to the feed and to other tokens, with buy and sell on the card.
BalanceNet worth, holdings and PnL over time.

Memecoin trading terminalEthereum L2

Same team, an L2

Design Director · 2023 – present

An Ethereum L2 with native yield

The chain was the easy part. The real problem was turning a launch into something people wanted to be part of: an invite-only airdrop you earn your way into.

AirdropLeaderboardDevsAboutBridgeFalcon

The L2 that helps you
earn more ETH

The only Ethereum L2 with native yield for ETH and stablecoins. Airdrop now live!

Join early accessLEARN MORE

7XK2F

TVL / $10,201,201Total users / 38,291Early access live

Same team, an L2

AirdropLeaderboardDevsAboutBridgeFalcon

The L2 that helps you
earn more ETH

The only Ethereum L2 with native yield for ETH and stablecoins. Airdrop now live!

Join early accessLEARN MORE

7XK2F

You're almost there

To join early access:

1Get invite code

2Follow @Blast_L2 on Twitter@Falcon connectedConnect Twitter

3Join Blast DiscordDiscord joinedConnect Discord

4Check your airdropConnect wallet

Analyzing wallet

Congratulations

You're in.

Early access is unlocked and your airdrop is waiting.

View airdrop

TVL / $10,201,201Total users / 38,291Early access live

Same team, an L2

Marketing strategy

Design was the marketing

Captivating design with referral incentives was the product strategy. Before any L2 code was written, the marketing page helped pull in over $2 billion before launch.

$0B+bridged before mainnet existed

0K+on the waitlist before launch

0+teams building by launch

The Blast airdrop dashboard: ETH and USDB bridged, spins, leaderboard rank, and the invites list with the referral link and the squad goal

Side projects

…and more

Creator · 2017 – present

Find the most beautiful photo spots near you.

Get the list of the best locations, anywhere in the world, with tips from professionals and influencers.

Start on the map

How the app works

The map is the home screen

The map provides the most utility, and the sheet offers the most beauty.

Destinations near you
Pull the sheet up and browse
Open San Francisco
Guides and spots in the sheet
Tap a photo on the map
The spot opens over the map

One spot

The spot page

Everything you need to get the shot

Every angle other photographers found, when the light and the tide are right, and tips from people who have stood there.

Battery Spencer
Every photo taken from here
Any of them, full screen
What it is known for, and how to get there
Conditions, seven days out
Tips from people who shot it

Every screen size

iPad · iPhone Duo · tent mode

One layout, from a phone to a photo frame

On the iPad the map fills the screen and the sheet becomes a panel beside it. Closed, the Duo keeps the phone layout on its outside screen. Stand it up and that screen turns into a photo frame.

How I build it

AI in the loop

One designer with three roles

I direct, I decide, I review every screen. The agents do the long middle: generating variants, writing Swift, sourcing and cleaning data. The taste stays mine; the throughput is new.

Design systemThe original design used shadow fades; the app uses real iOS glass, my icon set, and a styled title face, all encoded as components an agent can apply consistently.
UI / UXFull-screen maps, edge-to-edge photos, controls floating on glass. Each flow is prototyped in the real app, reviewed on the phone, and iterated the same hour.
Photo databaseThe spot catalog is sourced city by city from photography guides and forums, with photos from Unsplash and my own archive, every photographer credited, and every tip rewritten in original words.

Tokens, type and icons as code
Design flaws from 2017 fixed along the way
Built to carry to iPad and the iPhone Duo

Popular spots and hidden gems, each with a filter
Accounts, synced tips, likes and favorites
App Store screenshots composed from the live build

Agents propose spots; I review each one on my phone
A review pass that catches wrong-location photos
Catalog grows in batches, with a review tool for my eyes only

Photos and maps first

The app

Full-screen maps, edge-to-edge photos, controls on glass

$1.99 a month unlocks conditions and the secret locations. Everything else is free.

Marketing pages

Before the app

Validated with a marketing page before building.

One tweet brought hundreds of signups on day one.

viewfinderapp.com

Side projects

…and more

Side projects · shipped solo

Reads the table and shows you the shotiOS and Meta Ray-Ban Display. It finds the balls, solves the runout and puts the aim in the lens.

studysignal.app

The StudySignal homepage: A right answer isn't always a known answer

Test prep that grades confidence, not just answersWeb and iOS, live with payments. Built with one cofounder.

Put the phone on the table and talk across languagesReal-time translation for iOS. Each person reads their own side.

Full table

Aiming with the Meta DisplayRecorded through the glasses at a real table. The lens shows the ball, the pocket and where to aim. The app shows more detailed information and options.

Through the glasses

The glasses screen in the PoolSight app: the lens card for the 2 ball, far left corner, the spoken call, and the Read button — Glasses screen

Thank you

me@joshuasortino.com

→ space enter	Next build or slide
← backspace	Back
click	Right 80% next, left 20% back
G	Jump to the next chapter
N	Speaker notes
F	Fullscreen
Home / End	First / last slide
click the counter	Jump to any slide, or start over
move the mouse	Lens that magnifies what it is over (L turns it off or on)
hold shift	Spotlight round the pointer; scroll to size it
?	This panel

Leading design for Square Payments

The first trading terminal for NFTs

// Branding the companyan industry

What crypto looked like in 2022

Anatomy of a collection

Anatomy of an NFT

Who was buying NFTs?

What did each trader need?

Every idea got the same four questions

The best listings only last seconds

Speed matters. Prices move all day, but when a rare NFT is listed low, the first trader to see it and buy it keeps the difference. Traders call this a snipe.

Buying the Floor

Market makers need to buy multiple NFTs from a single collection to increase the floor price. Each purchase takes multiple clicks and ETH approvals.

Every marketplace was built like a gallery

Banners, hero art, image grids, consumer design. None of them had a trading view: no order book, no depth, no live chart next to the listings. Traders need these to act quickly.

Complicated checkout flows for traders

Discover, collect, and sell extraordinary NFTs

Notable Drops

Top collections over last 7 days

Trending in all categories

Moonbirds

Restructuring the IA of NFT marketplaces

Build features that shorten the time to purchase

Keep the data, cut the gallery, build a terminal.

Dense data for NFT trading

All of the data points needed to know where the market is trending.

Reduced friction for the trading flow

Filters and data points help traders make fast decisions and take quick action.

See data without leaving the list

Navigating pages takes multiple clicks and too much time. Hover and expand features optimize the trader's time.

Multiple views of the same collection

A detailed list, a tighter list for scanning prices, and two grids for browsing the art.

Buy with 1-click

A single action streamlined the purchase experience.

Sweep the floor with the slider

Buying didn't need to be one NFT at a time. Traders needed to buy the floor in bulk. The sweep slider does that with no cart and no checkout page.

Sales, listings and depth in one view

Bid on the whole collection, not one bird

A collection bid is one offer that stands for any item in the set. Bids stack into a ladder under the floor, so buying pressure is visible, and a seller can hit the best bid instantly instead of waiting for a buyer.

List from the portfolio, one tick under the floor

Blur was the first platform to offer bulk selling in two actions with one transaction.

Watch the whole market in one place

Pick the collections to watch. The chart compares how they are moving, and every sale and listing shows up underneath as it happens.

Everything about one NFT on one screen

Price, last sale and top bid sit beside the picture. Every trait shows without scrolling, the rare ones in red, and the item's history runs underneath.

The same page, set up for how you buy

Collector, Trader and Sniper retune layout, density and charting across the whole app. A collector gets big pictures and a quieter page. A trader gets the dense list.

Every page was built modularly

The collection page is nine components. Every other page is built from the same system.

Thousands of components and assets within the design library

Blur wasn't competing for the NFT market. It was the market.

Product quality wins your category.

…But, you can't control the market you're in.

Why the systemhad to change

Blur's system was right for Blur. Trench was a different product, for a different trader, from a team in a different place.

Same team,second system

2,400+ total explorations resulting in 214 screens across 48 flows

Blur became Trench

Notes went straight on the design

A high-speed terminal for trading memecoins

Traders make the terminal their own

Every color in the product points at a token. Pick a theme or change one color, and the whole screen follows.

Three columns that never stop

New, about to migrate, migrated. Each card carries fourteen signals, and a trader's own color rules decide which ones stand out: a single metric, or the whole card.

The full trading experience in your hand

An Ethereum L2 with native yield

The L2 that helps youearn more ETH

The L2 that helps youearn more ETH

To join early access:

You're in.

Design was the marketing

Find the most beautiful photo spots near you.

The map is the home screen

The map provides the most utility, and the sheet offers the most beauty.

Everything you need to get the shot

Every angle other photographers found, when the light and the tide are right, and tips from people who have stood there.

One layout, from a phone to a photo frame

On the iPad the map fills the screen and the sheet becomes a panel beside it. Closed, the Duo keeps the phone layout on its outside screen. Stand it up and that screen turns into a photo frame.

One designer with three roles

Full-screen maps, edge-to-edge photos, controls on glass

Why the system
had to change

Same team,
second system

The L2 that helps you
earn more ETH

The L2 that helps you
earn more ETH